1.
Which is not included in the elements of design
A.
shape
B.
line
C.
points
D.
texture
C.points
2.
Which set of colors are analogous colors?
A.
blue, red, and green
B.
yellow, yellow -orange, and orange
C.
red –violet, red, and yellow –green
D.
red, white, and blue
B.yellow, yellow -orange, and orange
3.
An image file such as a .jpeg is made up of lots of smaller units called……
A.
dots
B.
fonts
C.
points
D.
pixels
D.pixels
4.
. …………………is a vector drawing tool found in Illustrator.
A.
gradient tool
B.
pen tool
C.
eraser tool
D.
select tool
B.pen tool
5.
A……………….file is the most common picture file type found on the internet.
A.
.psd
B.
.jpg
C.
.doc
D.
.fla
B..jpg
6.
Images and graphics on a website are usually created using …………………
A.
photoshop
B.
dreamweaver
C.
indesign
D.
paint
A.photoshop
7.
What are the 3 primary colors?
A.
red, white, and blue
B.
green, red, and yellow –orange
C.
red, blue, and yellow
D.
green, orange, and purple
C.red, blue, and yellow
8.
…………….. A consistent visual appearance or style of characters
A.
kerning
B.
bullet
C.
typeface
D.
italics
C.typeface
9.
…………….. is an imaginary line on which all letters in a line of type stand
A.
boldface
B.
baseline
C.
typestyle
D.
serif
B.baseline
10.
Anything with height or width is called………….
A.
line
B.
shape
C.
mass
D.
space
B.shape
11.
……………………..is the order in which the human eye perceives what it sees.
A.
typography
B.
rhythm
C.
hierarchy
D.
proportion
C.hierarchy
12.
………….is the position and space given to the placement of elements in composition.
A.
balance
B.
scale
C.
proximity
D.
variety
C.proximity
13.
Balance is the ……………………..of elements in a composition.
A.
visual distribution
B.
support
C.
relationship
D.
repetition
A.visual distribution
14.
………….. is defined as an alternating occurrence of sounds and silence.
A.
scale
B.
unity
C.
hierarchy
D.
rhythm
D.rhythm
15.
……………is the control of variety.
A.
size
B.
unity
C.
space
D.
value
B.unity
16.
……………….. is a form with width and length, but no depth.
A.
line
B.
color
C.
texture
D.
mass
A.line
17.
…………..can be defined as a figure or mass
A.
strength
B.
color
C.
shape
D.
volume
C.shape
18.
………… is the creation of a plan or convention for the construction of an object or
a system.
A.
balance
B.
design
C.
architecture
D.
typography
B.design
19.
………………..describes the intrinsic hue found in light and pigment.
A.
contrast
B.
hue
C.
depth
D.
color
D.color
20.
…………………..is an ideogram that conveys its meaning through its pictorial resemblance
toa physical object.
A.
pictogram
B.
tessellation
C.
hierarchy
D.
composition
A.pictogram
21.
A………………….is the tiling of a plane using one or more geometric shapes, called tiles,with
no overlaps and no gaps
A.
pattern
B.
grids
C.
composition
D. tessellation
D.tessellation
22.
………………occur when an object is incomplete or a space is not completely enclosed.
A.
proximity
B.
closure
C.
similarity
D.
continuation
B.closure
23.
The theories of visual perception developed by German psychologists in the 1920sis
called………….
A.
proximity
B.
closure
C.
gestalt law
D.
continuation
C.gestalt law
24.
Which of the following is not in a Gestalt Principles?
A.
similarity
B.
pragnanz
C.
closure
D.
navigation
D.navigation
25.
When similarity occurs, an object can be emphasized if it is dissimilar to the others
is called………….. .
A.
anomally
B.
continuation
C.
perception
D.
direction
A.anomally
26.
Which set of colors are subtractive colors?
A.
blue –red- green
B.
yellow, yellow -orange, and orange
C.
red –violet, red, and yellow –green
D. yellow-magenta-cyan
D.yellow-magenta-cyan
27.
……………….are the two most common cylindrical-coordinate representations of points
inan RGB color model.
A.
rgb and cmyk
B.
hsl and hsv
C.
brightness and contrast
D. hue and chroma
B.hsl and hsv
28.
……………...is determined by a combination of light intensity and distributed across
thespectrum of different wavelengths.
A.
contrast
B.
brightness
C.
saturation
D. hue
C.saturation
29.
A graphical mark used to identify a company, organization, product or brand iscalled…………….
A.
design
B.
logo
C.
pictogram
D. illustration
B.logo
30.
…………. is a key element in logo design and plays an important role in brand differentiation.
A.
color
B.
value
C.
depth
D. brightness
A.color
31.
The Coca-Cola logo was created by……………….in 1885.
A.
rob janoff
B.
john pemberton
C.
allan turing
D. frank mason robinson
D.frank mason robinson
32.
…………..is a short and striking or memorable phrase used in advertising
A.
logo
B.
slogan
C.
design
D. poster
B.slogan
33.
…………………is the art and technique of arranging type in order to make language visible.
A.
typography
B.
symbol
C.
tessellation
D. unity
A.typography
34.
…………………script is used in Coca –Cola logo design
A.
roman cursive
B.
hieroglyphs
C.
spencerian
D. gothik
C.spencerian
35.
.................is a visual art of giving form to signs in an expressive, harmonious
and skillfulmanner related to writing.
A.
patterns
B.
ideograms
C.
calligraphy
D. illustration
C.calligraphy
36.
The title of a newspaper or magazine at the head of the first or editorial page
is called……….
A.
masthead
B.
graphics
C.
typeface
D. emphasis
A.masthead
37.
How Many Pixels in One Megapixel?
A.
10000
B.
1024
C.
1000000
D. 1000
C.1000000
38.
………….. is the placement or arrangement of visual elements or ingredients in a work
of art
A.
painting
B.
composition
C.
sculpture
D. geometry
B.composition
39.
Straight lines are called………….when used in a piece of art work.
A.
painting
B.
composition
C.
linear
D. curve
C.linear
40.
………….. are generally used to create a sense of flow within an image.
A.
curved lines
B.
straight lines
C.
shapes
D. size
A.curved lines
41.
………….is a structure made up of a series of intersecting straight or curved guide
linesused to structure content.
A.
grid
B.
line
C.
layout
D. design
A.grid
42.
Tessellations were used by the…………….about 4000 BC in building wall decorationsformed
by patterns of clay tiles.
A.
egyptian
B.
sumerians
C.
mesopotamia
D. harappa
B.sumerians
43.
…………….is when one shape becomes exactly like another if you flip, slide or turn
it.
A.
egyptian
B.
sumerians
C.
symmetry
D. harappa
C.symmetry
44.
…………….is the origination of new thing.
A.
art
B.
creativity
C.
design
D. movie
B.creativity
45.
Imagination means…………………..
A.
ability of skill up gradation
B.
ability of forming new images
C.
ability to learn new
D. none of the above
B.ability of forming new images
46.
Brochure is a………………
A.
pamphlet
B.
booklet
C.
posters
D. slide
A.pamphlet
47.
Thinking through visual processing is called……………………….
A.
visual design
B.
visual thinking
C.
graphics
D. film making
B.visual thinking
48.
What is Aesthetics?
A.
article dealing with science
B.
philosophy dealing with nature of art
C.
article on literature
D. science of environment
B.philosophy dealing with nature of art
49.
A4 size is……………..
A.
20x19 cm
B.
29.7 cm x 21 cm
C.
28x22 cm
D. 30x20 cm
B.29.7 cm x 21 cm
50.
Not a part of design principles
A.
form
B.
content
C.
unity
D.
ratio
D.ratio
51. Color harmony means…………………
A.
pleasing arrangements of color
B.
contrast of colors
C.
complexity
D. none of the above
A.pleasing arrangements of color
52.
Concept of a work of art is called…………….
A.
illustration
B.
design
C.
space
D. value
B.design
53.
Nearer view of an Image is called………….
A.
foreground
B.
background
C.
contact
D. depth of field
A.foreground
54.
Gesture Drawing is…………….
A.
movement of action
B.
landscapes
C.
geometric drawing
D. none of the above
A.movement of action
55.
Forms repeated in a design is called……………
A.
illustration
B.
pattern
C.
variety
D. unity
B.pattern
56.
…………..is a Text matter for a design
A.
content
B.
panel
C.
layer
D. layout
A.content
57.
The arrangement of the visual elements is…………..
A.
composition
B.
unity
C.
harmony
D. contrast
A.composition
58.
Difference in color and light is…………….
A.
harmony
B.
contrast
C.
unity
D. balance
B.contrast
59.
Surface Quality of a design is………….
A.
harmony
B.
texture
C.
balance
D. unity
B.texture
60.
Which one of the following is not related to image format?
A.
jpeg
B.
tiff
C.
wav
D. bmp
C.wav
61.
The equilibrium of elements is called…………….
A.
background
B.
balance
C.
rythm
D. contrast
B.balance
62.
Three-dimensional means…………..
A.
height, width, and depth.
B.
height, and width
C.
height, and depth
D. none of the above
A.height, width, and depth.
63.
The extent of a shape is called…………..
A.
size
B.
depth
C.
volume
D. mass
A.size
64.
What is Volume in a design?
A.
the extent of a shape
B.
the specific spatial character
C.
solidity or mass
D. extension in any direction
C.solidity or mass
65.
Non realistic art is known as…………..
A.
surrealism
B.
abstract
C.
cubism
D. realism
B.abstract
66.
………..style is the artist uses geometric shapes to show what he is trying to paint.
A.
pop art
B.
impressionism
C.
abstract
D. realism
D.realism
67.
The saturation or strength of a color is………….
A.
intensity
B.
depth
C.
brightness
D. hue
A.intensity
68.
The character of a color or value of a surface is known as…………..
A.
saturation
B.
tone
C.
tint
D. contrast
B.tone
69.
Which among the following is a design element?
A.
value
B.
colour
C.
space
D.
all of the above
D.all of the above
70.
. ………. refers to the space of a shape representing the subject matter.
A.
positive space
B.
negative space
C.
form
A.positive space
71.
An element of art that refers to the lightness or darkness of a color is a ………..
A.
value
B.
form
C.
space
D. intensity
A.value
72.
. …………………colors are tints and shades of one color.
A.
monochromatic colors
B.
dichromatic colours
C.
monolithic colours
D. bichromatic colours
A.monochromatic colors
73.
……….. Colors are group of colors that consist of purples, greens, and blues.
A.
warm
B.
cool
C.
blue
D. pale
B.cool
74.
The concept of ……………… describes the relationship between the individual parts andthe
whole of a composition.
A.
unity
B.
balance
C.
rhythm
D. dominance
A.unity
75.
A…………….rhythm occurs when the intervals between the elements, and oftenthe elements
themselves, are similar in size or length.
A.
regular
B.
flowing
C.
progressive
D. none of the above
A.regular
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